The 5 golden rules for a good Experience in 2024

January

2024

Rémi Le Druillenec, unveils the Top Initiatives of 2023 through the prism of the R.O.X.™ and the challenges of the Experience for 2024.

Héroïne is the art of designing experiences that leave a lasting impression. Scenography, space design and sensitive storytelling at the service of your world and the people who inhabit it.

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Further information

What kind of customer experience can we offer in the face of the frustration generated by scarcity strategies?

What exactly do we mean by "scarcity strategy"? In an age of immediacy and sharing, does scarcity still make sense? And how can we manage customer frustration with this more or less orchestrated scarcity?

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The 3 Ps of Shopping in 2030 - Part 2: People

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LUXUS+

The 3 Ps of Shopping in 2030 - Part 2: People

What place for the human in the face of the growing integration of AI into our daily lives? How do we manage the talent crisis in the luxury goods industry? And who will be tomorrow's salesperson?

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In 2025, will algorithms resurrect retail?

HEROINE

Le journal du luxe

In 2025, will algorithms resurrect retail?

Often heralded as the ultimate answer to all our ills, algorithms have transformed our lives, redefining our behavior and interactions. However, the year 2025 could mark a turning point, a tipping point where the undesirable effects of these technologies can no longer be ignored.

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