Will AI really revolutionize the customer experience?

December

2023

Rémi Le Druillenec shares his expertise on the impact of AI on tomorrow's customer experience.

Héroïne is the art of designing experiences that leave a lasting impression. Scenography, space design and sensitive storytelling at the service of your world and the people who inhabit it.

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Further information

We have moved from a logic of possession to a logic of experience.

Interview with Rémi Le Druillenec, co-founder ofHéroïne , to mark the launch of a new monthly live magazine, "Journal du Luxe Intelligence".

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Royal Monceau, Bulgari, Orient Express... Put on your cocktail attire, and let's spend the evening at the hotel!

HEROINE

Le journal du luxe

Royal Monceau, Bulgari, Orient Express... Put on your cocktail attire, and let's spend the evening at the hotel!

To what extent are high-end hotels opening up new horizons for offering unique, memorable Experiences to customers of luxury brands?

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Between the ordinary and the extra-ordinary, what kind of attention strategy should luxury brands adopt?

HEROINE

Le journal du luxe

Between the ordinary and the extra-ordinary, what kind of attention strategy should luxury brands adopt?

Written for Le Journal du Luxe - Faced with a Gen Z that zaps faster than it buys, does luxury have to choose between trivialization and sacralization?

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