03
August
2022
-
Cinema, music, car, today everything is a subscription. And subscription shopping, success or failure? What could it imply in terms of experience, customer relationship, business potential?
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03
August
2022
-
Cinema, music, car, today everything is a subscription. And subscription shopping, success or failure? What could it imply in terms of experience, customer relationship, business potential?
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What exactly do we mean by "scarcity strategy"? In an age of immediacy and sharing, does scarcity still make sense? And how can we manage customer frustration with this more or less orchestrated scarcity?