The 3 Ps of Shopping in 2030 - Part 2: People

December

2023

What place for the human in the face of the growing integration of AI into our daily lives? How do we manage the talent crisis in the luxury goods industry? And who will be tomorrow's salesperson?

Héroïne is the art of designing experiences that leave a lasting impression. Scenography, space design and sensitive storytelling at the service of your world and the people who inhabit it.

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Further information

Is luxury back in crisis? - Rémi Le Druillenec shares his analysis

An analysis of luxury brands' strategic initiatives in London to engage their communities, through the prism of R.O.X.™, a proprietary and registered method fromHéroïne.

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Héroïne pursues its international ambitions in the Middle East

HEROINE

Stratégies.

Héroïne pursues its international ambitions in the Middle East

After more than six years of continuous growth and consolidated expertise in consulting and design with leading brands, the Héroïne Brand Experience agency, co-founded by Rémi Le Druillenec and Quentin Obadia, announces a new milestone in its development: the opening of an office in the Middle East.

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In 2025, will algorithms resurrect retail?

HEROINE

Le journal du luxe

In 2025, will algorithms resurrect retail?

Written for Journal du Luxe - Often heralded as the ultimate answer to all our ills, algorithms have transformed our lives, redefining our behaviors and interactions. Yet the year 2025 could mark a turning point, a tipping point where the undesirable effects of these technologies can no longer be ignored.

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