Eric Bompard

To highlight the craftsmanship and authenticity of its whisky, The Balvenie commissioned Héroïne a retail activation and a window display installation at Harrods. Conceived as a narrative journey centered on craftsmanship and expertise, the project combines window design, brand scenography, and product staging. Each touchpoint is designed to capture attention, draw customers into the store, and enhance the brand’s desirability in a competitive retail environment.

thanks to a journey through time and space

For Cartier, Héroïne an experiential space dedicated to personalization services, transforming waiting times into opportunities for interaction between the House and its customers. Conceived as a true hub of interaction, this space allows visitors to explore the personalization options offered by the House while fostering a more conversational relationship with Cartier’s products and brand universe.