"Still Growth Riyadh

To highlight the craftsmanship and authenticity of its whisky, The Balvenie commissioned Héroïne a retail activation and a window display installation at Harrods. Conceived as a narrative journey centered on craftsmanship and expertise, the project combines window design, brand scenography, and product staging. Each touchpoint is designed to capture attention, draw customers into the store, and enhance the brand’s desirability in a competitive retail environment.

Creation of animation tools to offer a fun and educational discovery experience

Propose a new chapter in the brand story and renew the discovery experience with a signature ritual to create a strong emotional bond with visitors.