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First Amouage boutique in Saudi Arabia

First Amouage boutique in Saudi Arabia

Date

2025

sector

Perfumery

customer

Amouage

rental

Jeddah

Expertise

Design

THE CHALLENGE

OUR SOLUTION

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the concept

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Chevignon
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Chevignon

Reconnect with the faithful (& appeal to Gen Z)

Creation of a retail concept where iconization of the star product and embodiment of brand commitments are key.

KERASTASE CHRONOLOGISTE
Kérastase
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Kérastase

Kérastase Chronologiste: Creating an Immersive Experience to Reveal the "Caviar of Longevity"

To mark the international launch of the Chronologiste Overnight Youth Serum, Kérastase has commissioned Héroïne an immersive experience that reinforces the line’s premium positioning.

Clarins
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Clarins

Animate a network by going beyond the transactional function

For the launch of a new skincare product, Clarins asked Héroïne to design an immersive, sensorial and strategic experiential journey (Project not completed).