Turning an activation into an engagement opportunity

As part of the EOY 2024 limited edition, create an engaging animation concept and a complete discovery/testing/personalization trail.

Date

2024

sector

Luxury

customer

Louis XIII

rental

Shanghai

Expertise

Design

THE CHALLENGE

OUR SOLUTION

Create an experience to strengthen today's community and build tomorrow's.

The INFINITE WISHMAKER

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the concept

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Our belief

Retail as a media

Transform the store into a strategic medium for generating visibility and engagement.

Discover our conviction

DISCOVER OUR OTHER PROJECTS -

all projects

Fred

Create a global brand activation strategy

Encapsulate the house's DNA through an omnichannel system to recruit a wider audience, engage customers and build loyalty.

Cartier

Enriching the experience beyond the transactional relationship

Creation of a solutions ecosystem dedicated to offering personalization services to make each visitor wait, inspire, guide and engage.

Amouage

Turning know-how into a brand statement

Building on the brand codes already developed by Héroïne, this boutique enhances them with very high-end services and unique experiences, highlighting Amouage's know-how and inspirations and reinforcing its "Art de Recevoir".

Design