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Turning an activation into an engagement opportunity

As part of the EOY 2024 limited edition, create an engaging animation concept and a complete discovery/testing/personalization trail.

Date

2024

sector

Luxury

customer

Louis XIII

rental

Shanghai

Expertise

Design

Héroïne – Louis XIII – Turning an activation into an opportunity for engagement

THE CHALLENGE

OUR SOLUTION

Create an experience to strengthen today's community and build tomorrow's.

The INFINITE WISHMAKER

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the concept

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Our belief

Héroïne – Louis XIII – Turning an activation into an opportunity for engagement

Discover our conviction

DISCOVER OUR OTHER PROJECTS -

DISCOVER OUR OTHER PROJECTS -

all projects

Le Slip Français

How to translate a brand’s commitments into a retail experience

In an environment where brand commitments are becoming a key differentiator, Héroïne a perfume house to design a retail experience that makes these commitments visible, understandable, and tangible. (Project not yet implemented)

Héroïne – Hermès – Supporting a launch and driving engagement over the long term

Hermès

Support a launch and animate over the long term

Creation of animation tools to offer a fun and educational discovery experience

Héroïne – Vichy – Putting Expertise Back at the Heart of the Customer Journey

Vichy

Putting expertise back at the heart of the process

Development of a merchandising concept offering an autonomous, fluid and advice-rich customer journey.