SPEAKING POINTS

Dear luxury brands: are ephemeral installations and eco-responsibility compatible?

Article

Dear luxury brands: are ephemeral installations and eco-responsibility compatible?

October

2022

From ephemeral glamour to chic sustainability: discover how luxury brands are juggling ephemeral wonder with eco-responsibility. Find out which brands have already started to rethink their approaches...

Héroïne is the art of designing experiences that leave a lasting impression. Scenography, space design and sensitive storytelling at the service of your world and the people who inhabit it.

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Further information

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Between the ordinary and the extra-ordinary, what kind of attention strategy should luxury brands adopt?

HEROINE

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Between the ordinary and the extra-ordinary, what kind of attention strategy should luxury brands adopt?

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Dupes: experience as the ideal tool to counter them

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