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Armani Lip Maestro

Armani: pop-up for the launch of Lip Maestro lipstick

Date

sector

customer

rental

Expertise

NOT SPECIFIED

THE CHALLENGE

OUR SOLUTION

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the concept

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Espace retail mettant en avant les engagements de marque en point de vente
Le Slip Français
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Le Slip Français

Comment incarner les engagements d’une marque dans une expérience retail

Dans un contexte où les engagements de marque deviennent un levier clé de différenciation, Héroïne accompagne une maison de parfum dans la conception d’une expérience retail capable de rendre ces engagements visibles, compréhensibles et tangibles. (Projet non réalisé)

Amouage
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Amouage

Deploy an activation in several sequences

To support the launch of Guidance 46 in several key markets

Chevignon
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Chevignon

Reconnect with the faithful (& appeal to Gen Z)

Creation of a retail concept where iconization of the star product and embodiment of brand commitments are key.

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