We have moved from a logic of possession to a logic of experience.

September

2023

Interview with Rémi Le Druillenec, co-founder ofHéroïne , to mark the launch of a new monthly live magazine, "Journal du Luxe Intelligence".

Héroïne is the art of designing experiences that leave a lasting impression. Scenography, space design and sensitive storytelling at the service of your world and the people who inhabit it.

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Further information

Haute Parfumerie house Amouage inaugurates its first flagship on the American continent

The boutique is part of a major worldwide distribution effort and a key step in Amouage's expansion in the United States.

Press

Yes, experience can be measured, and it's even a source of business!

HEROINE

Le journal du luxe

Yes, experience can be measured, and it's even a source of business!

Presentation of the R.O.X.™ by Rémi Le Druillenec on the occasion of the 2nd edition of the Journal du Luxe Live Intelligence.

Article

Royal Monceau, Bulgari, Orient Express... Put on your cocktail attire, and let's spend the evening at the hotel!

HEROINE

Le journal du luxe

Royal Monceau, Bulgari, Orient Express... Put on your cocktail attire, and let's spend the evening at the hotel!

To what extent are high-end hotels opening up new horizons for offering unique, memorable Experiences to customers of luxury brands?

Article