Yes, experience can be measured, and it's even a source of business!

In this 1st installment, entitled "Places", Héroïne questions the functions and challenges of the places that host our shopping experience.

Written for Luxus+ - When prices rise faster than perceived value, what does the luxury sector have left to offer?

And what if Tik-Tok, the social network, was the one best able to accompany an experience that would necessarily be more serene, more human and more fun?