Amouage The Grove

Amouage's first ephemeral boutique in Los Angeles

Date

2024

sector

Cosmetics

customer

Amouage

rental

Los Angeles

Expertise

NOT SPECIFIED

THE CHALLENGE

OUR SOLUTION

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the concept

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Our belief

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DISCOVER OUR OTHER PROJECTS -

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Amouage

Maintaining the brand's soul in an ambitious roll-out

Development of Amouage's retail strategy with a Tier 2 boutique concept designed to offer a complete and inspiring discovery of the product offer.

Cartier

Adapting the experience to the expectations of a very young audience

Offer children a playful experience of the home and its world to ensure an optimal experience for parents

Amouage

Design a flagship store for fine fragrances inspired by a cultural region

On Rodeo Drive in Beverly Hills, Amouage has entrusted Héroïne with Héroïne its first flagship store on the U.S. West Coast. The challenge: to bring Omani cultural identity to one of the world’s most iconic shopping streets.

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